UX / User Research
For organizations that need a clearer picture of customers, users, partners, or employees.
What you may need help with
- You need to understand how people experience a product, service, brand, or workflow.
- A team has assumptions that need to be checked before design or investment.
- Research needs to be planned, conducted, and translated into something people can use.
What Misfit Island does
Misfit Island conducts qualitative research across interviews, fieldwork, usability sessions, stakeholder research, content and experience review, and synthesis. The work is designed around the decision or design question at hand, not a standard deliverable.
UX and user research helps teams replace assumptions with a clearer view of how people actually behave, decide, and experience the work. Findings are translated into implications people can use: the behaviors and needs that matter most, the assumptions that did or did not hold up, the opportunities worth pursuing, and the decisions that need to change.
Typical engagement shapes
A short discovery study, a multi-phase research program, usability and accessibility validation, or research delivery under an agency partner’s name.
Let's talk about the work.
A short conversation can help determine whether this is the right kind of support and what a useful next step looks like.
Start a conversation